Frit-o-lay (TM) has decided in its infinite wisdom (insert massive amounts of sarcasm here) that it will no longer cooperate with the Feingold Association in figuring out if their products are safe to eat for those chidren with food and chemical allergies who must follow the Feingold diet. All this requires from the company is for one person to fill out a couple of forms on a limited number of products, and after years of cooperation they no longer want to do it. Or maybe can't be bothered to make sure a few hundred thousand children don't have bad reactions to their food.

It makes me think they are wanting to hide something, or that they are about to make a massive switch in food ingredients that they don't want to admit to. This is of course simply my opinion, but if they don't have something they want to hide why have they suddenly quit cooperating?

Smuckers did the same thing earlier this year. I guess these companies don't get it that not only will we stop buying their products for our children, but that we won't buy them for the non-affected members of our families either. So bye-bye Frit-o-lay. You've just lost two adult customers who has been using your products for at least 36 years, and a couple of kids who will finish growing up without your products.

I've already switched to organic jams and jellies that use lemon pectin and are made locally or by family. Now it's time to let go of the plain potato chips, plain tortilla chips, and all natural Cheetos for the other safe and cooperative brands we've found. It'll be a little more to our bottom line around here, but I hope it also affects these companies bottom lines if enough Feingold families stop buying.